Strategic Marketing & Planning

In today’s marketplace, your business success rests on creating value for your consumer. That said, your organization is unique. There is no other person, company, organization, or non-profit exactly like yours in the world!  A one-size-fits-all approach will not and cannot work for your organization.

The best approach – one that ensures that you reach the right audience with the right message at the right time, while using your unique voice and value – is marketing strategy.

That is why we take the time to get to know you, your industry, your business and your customers. Then, based on our years of experience and marketing expertise, we build a marketing strategy and plan that is unique to your customers, needs and goals. Using a variety of well-known academic and marketing industry frameworks, our efforts are focused on building a marketing strategy that is meticulously crafted just for you and will help you achieve tangible business results with measurable Key Performance Indicators (KPIs) along the way.

With these strategies in place we can then partner with you to execute those plans all the while looking for and finding marketing gaps along the way – improving both your business and your marketing efforts. Our client relationships are founded on trust and our ability to work in harmony to move your business forward. We work with budgets of all shapes and sizes, and with organizations across a variety of industries (for-profit, not-for-profit, and everything in between).

By partnering with us, we will help you focus on creating a Forumula (marketing strategy) that will maximize your budget and drive consumers from awareness to advocacy for your organization.