Southern Baked Pie Company

The Challenge

Buttermilk Pie Company approached Forum Communications at a juncture in their businesses’ development. Already boasting Since opening in Gainesville, GA in 2012, they had established a strong marketplace presence and loyal customer base. They, they were preparing to open two new locations in the Atlanta marketplace and wanted to show they were more than a local dessert shop. Specifically, they needed to rename and rebrand the business to better communicate its full range of offerings, coupled with southern charm, and establish an E-commerce presence.

How We Helped

Our team arrived at the new name, Southern Baked Pie Company. We designed a logo and brand mark that highlights our their attention to detail and appreciation for masterful creations. To complete the rebranding effort, we applied the logo and brandmark to print collateral, building signage and a new responsive E-commerce website, designed and developed by the Forum Communications team.